Track Record – Choose a company that has an established track record. Generally a web company that has more than 15+ websites that they have designed or developed in-house with case studies to show their achievements. Any qualifications or awards won will also help establish this.
Methodology – Ensure your chosen company has a strong web development methodology or process. This means that when your chosen company develops your website you can track the progress of your project and ensure all key quality standards are covered.
Usability – Design does play a heavy role in the development of your web project. Ensure the company you choose has strong visitor usability and user-friendly interaction knowledge. Usability is how visitors will interact with your website and how effectively they reach your end goal.
Development Team – The company you choose should have an in-house development team. Don’t use a company that is going to send your project work off to another country or other out-sourced web companies. You don’t want to be chasing an invisible rabbit down a hole should things be affected by an unforeseen event.
Design Team – Your web company ideally should have an in-house design team, unless you are dealing with another individual or company for design. This tip relates to tip 3, if your web company has a designer in-house this will better the success of the project as the development will mirror the design better and its objectives.
SEO – Choose a web development company that has an understanding of search engine optimization. Another important factor to any web projects success is making sure the company you deal with knows about SEO and how it will affect your website.
Social Media – Social media is a new form of marketing and can drive great results. Dealing with a web developer that understands this can help you drive better traffic and alternative forms of login.This tip applies to socially active websites and e-commerce based projects.
Content – Content is the biggest thing that pushes your website and draws in your visitors. Content will be the main thing that will sell your services or product, the company you deal with should have good development techniques to structure content effectively.
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